The Big Game was this past weekend was one of the most highly-viewed sports events of the year and featured a wide variety of data analytics to enhance the viewing experience. While they weren’t shown during the game, undoubtedly, the teams used the latest in analytical technology both in preparing for the game and during the game itself. What you might find surprising, though, is the role data analytics played in getting the field ready for the game. Sensors in the soil? Yes, data played a role behind the scenes to help make data-driven decisions here, too. Take a look!

We’ve said it before and this is one more example…data really is everywhere! Have a great week!